Corner spotlight: Natalya @lepouvoirdesfemme
For our first corner spotlight, we want to welcome one of the first social accounts to enter the corner. Natalya is the beautiful social media marketing brand owner of Le Pouvoir des Femmes, based in London. Her brand's purpose is to change the gender gap narrative in the entrepreneur world by assisting women-led businesses in scaling their social media platforms. She has an established presence on Instagram and has value-packed content on numerous platforms including her blog. Having someone like Natalya in our corner is something to truly be grateful for.
The Serene Corner shares similar goals for the female entrepreneurs and believes that was the highlight of our connection on Instagram. Our interactions on Instagram have been genuine and there is always something new to learn from Natalya. We want to take a moment to put a spotlight on Natalya in the same way she does for every client she works for.
One of the first things to spotlight about Natalya is what her brand name means. Natalya describes Le Pouvoir des Femmes as a noun that refers to women empowering women and celebrating women-led businesses. When searched on Google, the term translate to “the power of women” which is truly a statement in itself. It sounds much better in French but the purpose behind those words can tell you a lot about how passionate Natalya is about her brand.
Diction is something so powerful, and Natalya’s use of not only words but different languages has created a beautiful brand name and aesthetic. Anyone can go to Natalya’s Instagram and see that she knows exactly the look and feel of her brand. There's blatant confidence that radiates from her feed and pulls in her target audience.
Let’s take a moment to check out Natalya’s feed for those who have never met her and for those who have a desire to build an aesthetically appealing Instagram account.
At first glance, you can see that Natalya has her Instagram page laid out beautifully as well as, her chosen color aesthetic is coordinated with her website and blog formatting. Everything is easy to read, easy to see, and we can even get a bit of her personality poking through with font choices, graphics, and color palette.
For anyone creating content on Instagram, it is important to take a look back at how your page looks as a whole. Pages such as Natalya’s have a higher chance of organic and passive follower growth due to the visually appealing aspect of her account.
Visual stimulation is just as important as value-packed content, and Natalya has the perfect balance of the two within her account.
There may be a post you are interested in clicking on her page and that is why Natalya has always been a valuable expert in the corner. Creating that demand for your content should be the goal and the corner is always waiting for Natalya’s next post.
If you are interested in working with Natalya or simply connecting with her then we more than welcome you to tap into her corner. Tell her we sent you by expressing serene vibes and genuine engagements.
The Serene Corner wants to shine a light on accounts like this to remind women, especially young women of the abilities they have in the entrepreneurial world. Following an account like Natalya’s is a great way to gain inspiration and motivation to go after the career of your dreams. It is amazing the opportunities that women create for themselves in the entrepreneurial realm, so never limit yourselves to the ideas that fester into your mind.
The ideas and passions that we have can create a drive that builds a multi-million dollar concept.
With hard work, purpose, and self-discipline you can truly create a career of your dreams and live a reality that is on your terms. That is why featuring women like Natalya is so important. As well as, empowering the women around you and not creating a wall around the connections you make in your career field. Having the support of amazing women that have the same drive as you can put you on a fast track to your goals with support and community encouragement.
The Serene Corner asked Natalya to make a statement for women seeking to be an entrepreneur or a social media manager specifically. Heres what Natalya had to say,
“Believe that you have got what it takes! Even if you don't know everything just yet or don't have as much experience as everyone else, you have to believe that you've got what it takes to get there! For me, I was so lucky to have a business coach by my side that helped me to work on my self confidence so I think having that support there is essential (whether that comes from you, your friends/loved ones or someone you invest in to help you!)”
-Natalya
Figuring out what you need to be a powerful female entrepreneur all depends on starting. Getting guidance from others, becoming an expert through research, or gaining experience through opportunities is how you can begin your path towards your desires. Never limit yourself.
We hope that everyone takes a moment to check out Natalya and stay tuned for the next Corner Spotlight.
Here’s some of Natalya’s latest work!
Instagram Post: Pivoting Your Business
Blog Post: 9 Easy Steps to Becoming a Content Planning Pro
