5 TIPS FOR NEW INSTAGRAM CONTENT CREATORS IN 2022
Are you looking to start your Instagram journey as a content creator? Mediakix research states, that 85% of marketers aim to increase brand awareness with influencer marketing, 71% seek to reach new audiences, and 64% desire to increase sales.
There is so much potential for online creators to earn their place within the social media market. Creating content for social media has proven to make individuals and brands thousands of additional income.
Learning how to create content and build an online presence that develops revenue can take time but has proven to make many very successful.
Today I want to offer five tips to new Instagram content creators looking to build their online presence in 2022.
create your bio for success
Your Instagram bio is the best way to get discovered by your niche as a new account.
Now that the algorithm has evolved, the search engine allows people to find new accounts based on keywords mentioned in your bio. Take time when selecting your username, profile name, and bio description.
Reference content creators that inspire you for bio templates that will lead you down the path toward your target audience.
SEO (SEARCH ENGINE OPTIMIZATION) IS YOUR INSTAGRAM BESTIE
The easiest skill to learn as a new creator is an SEO (Search Engine Optimization). As a creator this term allows you to understand the value of utilizing words that trigger reactions from your desired audience.
Social media platforms are elevating their systems to better understand the words and content being posted on their sites. Knowing which words, phrases and types of content your audience is looking for will only help you position your accounts most easily for your audience to find them.
This skill can assist you further than content creating but understanding the basics as a beginner will offer you a lot of leverage over other creators who are not aware of the benefits of SEO.
no niche is over saturated
If you feel as though the area you want to create content in is over saturated, you need to switch perspectives and see what you can offer to that community of online users.
There is no such thing as pure over-saturation within the social media space due to the fact that we are unaware of the end potential of social media and the digital footprint. Knowing that should ease the anxiety of you having a chance.
It is more about learning how to position yourself online in a way that can get people to access your content.
how to stand out in your niche
One way many people continue to stand out in spaces many would assume to be over-saturated are people who have a unique personalities.
Many people assume that replicating content that already has gone viral is the method, but viral content typically comes from random raw moments on individuals or situations. Realizing the value in your authentic moments can offer a lot of leverage to your online potential.
Creating content that creates an investment in you as a person can offer long-term value to your digital footprint as a whole.
Starting on Instagram and making mistakes as you go can offer an enjoyable journey for your community if done right.
build your strategy as you go
Many social media marketers will tell you to have a detailed social media strategy before starting your online journey. For many, this can be intimidating and lead to procrastinating on showing up to your online accounts.
My advice moving forward for new online creators in 2022 is to simply start slow and see how platforms react to your content little by little.
This does not mean going onto a social platform and spamming every amount of content you currently have. Simply start posting twice a week and see how your accounts react.
Creating a strategy does not have to be a full research study, especially for people who are not ready to invest time or income into understanding the tiers of social media marketing.
Overall, learning the best way to stand out on social media is all about finding what excited you about creating content online. Presenting who you are as a person and what you can uniquely offer to an already operating community can offer you huge results. When learning how to create content, be patient with yourself and understand that no online creator learned everything they know now in one day, one month, or one year.
Creating content can be a full-time job and career if you have the passion, drive, and discipline to do what it takes to make it happen.
